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→ 追溯对于企业的价值

一、提升安全应对能力,追根溯源

To improve the safety response ability, tracing to the source

追溯体系对食品生产流通环节、加工工序进行全流程监管,使食品安全变得更可控。当产品出现问题时,可以根据记录的节点信息快速找出问题的根源,找出是哪个工序或环节存在问题,对问题进行剖析改进。另外对于流入市场的产品,可以快速召回,避免造成更大的危害,及时止损保护品牌的公信力。重庆追溯 重庆防伪The traceability system regulates the whole process of food production, circulation and processing, making food safety more controllable. When a product has a problem, the root of the problem can be quickly found out according to the recorded node information, which process or link has the problem, and the problem can be analyzed and improved. In addition, products that enter the market can be recalled quickly to avoid greater harm and stop loss in time to protect the credibility of the brand. Chongqing Traces Chongqing Anti - counterfeiting


二、快速辨别真伪,提升品牌形象

Quickly Distinguish Authenticity and Enhance Brand Image

消费者可以扫描追溯二维码了解产品的追溯信息以及查询真伪,避免假冒伪劣产品影响企业的形象。同时,随着人们对产品知情权的诉求越来越强烈,产品有了追溯信息能够让消费者更放心,对品牌更信赖,追溯信息对于建立消费者的信任基础建立有着重要的作用。Consumers can scan and trace the two-dimensional code to know the tracing information of the products and check the authenticity, so as to avoid fake and inferior products affecting the image of the enterprise. At the same time, with people's demand for the right to know more and more strongly, products with traceability information can make consumers feel more at ease and trust the brand more. Traceability information plays an important role in building the trust foundation of consumers.


三、防止异地窜货,保障经销商收益

Prevent goods from fleeing from other places and ensure dealers' income.

有些产品具有地域保护等措施,一些经销商为了赚取更大的利润恶意窜货扰乱市场竞争,致使企业部分经销商流失转做竞品的情况经常发生,大大影响了企业正常的发展。对此,企业还没有有效的方法去控制,但产品附上追溯二维码后,企业可以快速准确的获知产品的市场流通状况,防止窜货,从而保护各地经销商的利益,避免恶性竞争。Some products have regional protection and other measures. Some dealers maliciously flee goods to disturb market competition in order to earn more profits, resulting in the frequent turnover of some dealers to competing products, which greatly affects the normal development of enterprises. To this, the enterprise has no effective method to control, but after the product is attached with tracing two-dimensional code, the enterprise can quickly and accurately know the market circulation status of the product, prevent the goods from fleeing, thus protecting the interests of dealers everywhere and avoiding vicious competition.


四、实现规范化生产,提升企业竞争力

Realizing Standardized Production and Promoting Enterprise Competitiveness

全链条的商品追溯服务还包括品控服务,将产品品质管控、生产/种植流程监管及保险理赔深度结合。通过对企业与产品的查核及检验,保证企业主体资质与产品质量,对产品生产/种植过程进行重要节点管控,并通过国际第三方的专业报告,对企业与产品存在的问题进行剖析与辅导,提升企业自身内部管控水平,实现企业规范化管理,并通过保险业务进行风险移转。从内及外的打造企业竞争力,提升产品价值,带动市场销售,实现品牌化进程。The whole chain of commodity traceability services also includes quality control services, which combine product quality control, production / planting process supervision and insurance claim settlement in depth. Through the inspection and inspection of enterprises and products, the qualification of enterprises and product quality are ensured, the important node control of the production / planting process of products is carried out, and the problems existing in enterprises and products are analyzed and counselled through professional reports of international third parties, so as to improve the internal control level of enterprises, realize standardized management of enterprises, and carry out risk transfer through insurance business. From inside and outside to build enterprise competitiveness, enhance product value, drive market sales and realize the branding process.


五、获知市场数据,制定生产策略

Get market data and formulate production strategies

企业可以通过消费者使用商品的追溯功能获得庞大的数据量,对企业的生产规划和营销策略有极大的参考价值。饮料生产企业通过营销活动吸引消费者扫码,就能获知扫码的地点,次数,产品型号,口味等信息,企业可以知道某个地域的消费者喜欢哪种口味,什么型号,购买多少等信息,帮助企业调整产品的营销策略,同时也能精确推算出饮品的销量,各地经销商的压货情况,从而调整生产进度,避免出现生产过多滞销或产能不足断货的情况。重庆追溯 重庆防伪Enterprises can obtain a large amount of data through the tracing function of consumers' use of commodities, which is of great reference value to the production planning and marketing strategies of enterprises. Beverage manufacturers attract consumers to scan the codes through marketing activities, so that they can know the location, number of times, product type, taste and other information of the codes scanned. Enterprises can know which flavor, what type, how much and other information consumers like in a certain region, so as to help enterprises adjust the marketing strategy of the products. At the same time, they can also accurately calculate the sales volume of beverages and the pressure of distributors in various regions, thus adjusting the production schedule and avoiding the situation that the products are out of stock due to excessive slow sales or insufficient production capacity. Chongqing Traces Chongqing Anti - counterfeiting

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